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Samsung – Samsung: Human Nature

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In this film by Samsung and Leo Burnett Worldwide, people in various stages of life face a decision to either give in to fear and doubt or to overcome their apprehensions and challenge expectations.

The film helmed by Mark Zibert begins with a baby who is learning to walk and moves through the different stages in people's lives, showing how society teaches us to doubt ourselves instead of encouraging our natural inclination to take risks and defy the limits set upon us. In the end, a woman learning to walk with a prosthetic leg overcomes her limitations and accomplishes what she once thought would be impossible. 

 

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