Vicks: Learning to Love
Based on a true story, this touching short film out of Publicis Singapore tells a story of how a chance encounter can transform someone's life.
Credits
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- Sound Design Loudbox
- Agency Producer Toffee De Guzman
- Agency Producer Lizanne Alcazaren
- Executive Producer Raissa Hapin Carreli
- Chief Creative Officer
- Creative Martin Loh
- Creative Tricia Matoto
- Director Sheron Dayoc
Credits
powered by
- Post Production Edit Cube
- Sound Design Loudbox
- Agency Producer Toffee De Guzman
- Agency Producer Lizanne Alcazaren
- Executive Producer Raissa Hapin Carreli
- Chief Creative Officer
- Creative Martin Loh
- Creative Tricia Matoto
- Director Sheron Dayoc
Vicks launches its new #TouchOfCare campaign with this appropriately touching short film out of Publicis Singapore.
Based on a true story, the film, directed by Sheron Dayoc, shows how a single act of care has the capacity to transform lives. It follows the journey of a young man, Hernando, who stumbles upon an abandoned baby whom he learns to love and care for, eventually adopting him as a son.
As well as being a beautifully crafted piece of film, it's an interesting comment by the brand on what 'family' really means in contemporary society - and for that, it should be applauded.
Connections
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- Post Production Edit Cube
- Production Straight Shooters
- Sound Design Loudbox
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