Acadomia: Click
HUMANSEVEN's spot pays tribute to the 'Eureka!' moment via a trippy nano-scale demonstration of the brain's process of understanding.
Credits
powered by
- Agency HUMANSEVEN/France
- Production Company Hercules
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Credits
powered by
- Agency HUMANSEVEN/France
- Production Company Hercules
- Post Production Hercules
- Art Director Jordan Molina
- Copywriter Ludovic Miege
- Agency Producer Sarah Bouadjera
- Chief Creative Officer Xavier Beauregard
- Visual FX Roman Hill
- Director Paul Mignot
- Producer Yann Dubois
- Creative Director Alexandre Drouillard
- Composer Polerik Rouvii?re
- Sound Designer Anai?s Khout
- Compositing
Credits
powered by
- Agency HUMANSEVEN/France
- Production Company Hercules
- Post Production Hercules
- Art Director Jordan Molina
- Copywriter Ludovic Miege
- Agency Producer Sarah Bouadjera
- Chief Creative Officer Xavier Beauregard
- Visual FX Roman Hill
- Director Paul Mignot
- Producer Yann Dubois
- Creative Director Alexandre Drouillard
- Composer Polerik Rouvii?re
- Sound Designer Anai?s Khout
- Compositing
We've all experienced the 'Eureka!' moment when that equation or thorny philosophical problem you've been wrestling with finally clicks.
Now, in a new spot for French academic support and tutoring institution Acadomia, HUMANSEVEN and HRCLS show us exactly what goes on behind the scenes by poetically visualising the brain's inner workings in technicolour.
Shot without using any CGI, the nano-level images of synapses firing illustrate in 30 seconds what actually takes place in just three milliseconds.
Connections
powered by
- Agency HUMANSEVEN
- Post Production Hercules
- Production Hercules
- Art Director Jordan Molina
- Chief Creative Officer Xavier Beauregard
- Copywriter Ludovic Miege
- Creative Director Alexandre Drouillard
- Director Paul Mignot
- Producer Yann Dubois
- Compositing Thomas Vanz
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