Erdem x H&M: The Secret Life of Flowers

H&M – Erdem x H&M: The Secret Life of Flowers

Credits

Production Company Biscuit Filmworks UK

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Credits

Production Company Biscuit Filmworks UK
Post Production Absolute Post
Sound Design Postworks New York Music
Visual Effects Absolute Post
Director of Photography Peter Suschitzky
Art Director Davina Abrahams
Executive Producer Kirsty Murray
Creative Baz Luhrmann

Managing Director Rupert Reynolds-MacLean
Managing Director Dan Bennett
Director Baz Luhrmann
Producer Baz Luhrmann
Producer Catherine Knapman
Producer Catherine Martin
Producer Kwok Yau
VFX Supervisor Ben Robards

Colourist Matt Turner
Other Chris Tangney

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Baz Luhrmann returns to advertising with this spellbinding spot reminiscent of Brideshead Revisited to launch a collaboration between fashion houses, ERDEM and H&M.

Featuring an exclusive track from Years & Years as the backdrop, the film reflects Luhrmann's signature style while tapping into ERDEM's iconic floral designs.

Set in a country mansion, the spot invites viewers into a fantasy world where the models are beautiful, the flowers are constantly in bloom and the possibility of love hangs hevay in the air. Starring a host of emerging faces, it's a very filmic and enjoyable watch.

And for the shoppers among us, don't forget to head to selected H&M stores (or online) to browse the ERDEM x H&M collection from November 2.