Boddingtons: Tour de Formby
mcgarrybowen toasts the past in a new spot for Boddingtons that sees Melanie Sykes return to the role.
Credits
powered by- Agency Mcgarrybowen
- Production Company Rattling Stick
-
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by- Agency Mcgarrybowen
- Production Company Rattling Stick
- Editing Company Whitehouse Post
- Sound Design String and Tins
- Visual Effects Youngster
- Editor John Smith
- Director of Photography Alex Melman
- Executive Creative Director Angus MacAdam
- Executive Creative Director Paul Jordan
- Creative Charlotte Watmough
- Creative Holly Fallows
- Head of Production Alessia Small
- Director Daniel Kleinman
- Producer Johnnie Frankel
- Post Producer Tim Mellem
- Sound Designer Will Cohen
Credits
powered by- Agency Mcgarrybowen
- Production Company Rattling Stick
- Editing Company Whitehouse Post
- Sound Design String and Tins
- Visual Effects Youngster
- Editor John Smith
- Director of Photography Alex Melman
- Executive Creative Director Angus MacAdam
- Executive Creative Director Paul Jordan
- Creative Charlotte Watmough
- Creative Holly Fallows
- Head of Production Alessia Small
- Director Daniel Kleinman
- Producer Johnnie Frankel
- Post Producer Tim Mellem
- Sound Designer Will Cohen
Blood, sweat and tears make up the beginning of this new ad from mcgarrybowen for Boddingtons.
Director Daniel Kleinman artistically portrays the cyclist's struggle then comically subverts it so that we hear Northern lass Melanie Sykes instruct her overweight tuk tuk driver to 'Giddy up' and get her to the pub in time for last orders.
The spot recalls the brand's iconic ad, Athlete (below), that also featured the Lancashire born TV presenter - it's almost as though no time has passed!
Connections
powered by- Agency mcgarrybowen
- Editing Company Whitehouse Post
- Production Rattling Stick
- Sound Design String and Tins
- Visual Effects Youngster
- Director Daniel Kleinman
- Director of Photography Alex Melman
- Editor John Smith
- Executive Creative Director Angus MacAdam
- Executive Creative Director Paul Jordan
- Head of Production Alessia Small
- Producer Johnnie Frankel
- Sound Designer Will Cohen
Unlock this information and more with a Source membership.