Monoprix: Label of Love
Rosapark will get you thinking of crafty ways to recycle cereal packets in this cute boy-meets-girl supermarket ad.
Credits
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- Production Company Insurrection
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Credits
powered by
- Production Company Insurrection
- Post Production Mathematic
- Sound Design Schmooze
- Art Director Cerise Leclerc
- Copywriter Louise Mussot
- Director Thirty Two
- Producer Adelai?de Samani
Credits
powered by
- Production Company Insurrection
- Post Production Mathematic
- Sound Design Schmooze
- Art Director Cerise Leclerc
- Copywriter Louise Mussot
- Director Thirty Two
- Producer Adelai?de Samani
You can rely on the French for an unconventionally-romantic love story... and Rosapark doesn't hold back in its latest ad for retailer, Monoprix.
To celebrate the brand's 85th anniversary, the sweet spot from Thirty Two highlights its signature packaging which contains pun-filled delights: such as 'You make my little heart crumble' and 'I'm bananas about you.'
The heartwarming spot sees a boy use the Monoprix's quirky products to tell a girl he likes her... you won't look at a cereal packet in quite the same way after.
Connections
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- Agency Rosapark, Paris
- Post Production Mathematic
- Production INSURRECTION
- Sound Design SCHMOOZE
- Copywriter Louise Mussot
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