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Rimmel – Rimmel: Live the London Look

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Londoners are famed for their iconic, bold and often fearless look. 

Which BETC is channelling in its latest work for high street beauty brand Rimmel. Helmed by Dexter Navy, the brightly-coloured spot encourages anybody and everybody to embrace the city's distinctive beauty secrets by calling on emerging beauty influencers and supermodel Cara Delevingne to front the campaign.

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