Friedberg joins YayBig

Los Angeles-based production company YayBig Productions has appointed Ben Friedberg as partner. In his new role, Friedberg will focus on sales and business development. He will be charged with supporting the growth of the company’s core commercial production business as well as assisting with the expansion of its film and television development initiatives. Prior to joining, Friedberg ran inkcrayon pictures, which currently holds a production deal at Radar Pictures.