Cheyney Robinson joins Isobar

Global advertising agency network, Isobar, has announced the appointment of Cheyney Robinson as chief experience officer, EMEA and Asia Pacific.     

Robinson joins Isobar, part of the Dentsu Aegis Network, from IBM Interactive Experience, where she was chief creative officer, Europe. She will continue to be based in London and report to global CEO Jean Lin with a remit to lead and further evolve the agency’s experience and service design offering across EMEA and Asia Pacific, while joining Isobar’s leadership in driving its global brand commerce strategy and design thinking. Robinson will also join Isobar’s global creative excellence council, contributing to further elevate the agency’s creative output.