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Direct Line: The Desperate Journey Trilogy

Direct Line and Saatchi London show how we might get to around if we didn't have a car.

by shots on 30^th September 2015

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Direct Line – Direct Line: The Desperate Journey Trilogy

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Agency Saatchi & saatchi London

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Credits

Agency Saatchi & saatchi London
Sound Design Factory
Post Production Saatchi Digital, London
Editor Max Clark
Agency Producer Darapen Vongsa-nga
Chief Creative Officer Paul Silburn
Creative Ben Mills
Creative Matt Butterfield

Director Matt Carter
Producer Emma Middleton
Producer Joe Myers

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Saatchi & Saatchi London has just launched a new campaign for Direct Line which comprises three commercials which will feature specifically on Facebook. The trilogy of spots pose the question, 'if you didn't have your car, how would you get to work/school/holiday?'. The answers being somewhat unusual for this particular family.

The campaign was directed by Matt Carter through the in-house company, Saatchi Digital, and features Cannon [above], Skates [below] and Balloons [bottom].

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Agency Saatchi & Saatchi London
Post Production Saatchi Digital, London
Production Saatchi Digital, London
Sound Design Factory
Agency Producer Darapen Vongsa-nga
Chief Creative Officer Paul Silburn
Director Matt Carter

Unlock this information and more with a Source membership.

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