Scope: Kiss Awkward Goodbye

Continuing its End the Awkward campaign, disability charity Scope is setting hearts racing with its latest spot to celebrate International Kissing Day (which is today by the way…)

Created by Grey London and directed by Nabil, the minute-and-a-half-long spot follows three real-life couples getting it on.

The only difference is this: one of the partners in each couple is has some sort of disability. One of the pairs has the lower part of his arm missing, another is in a wheelchair and the third is visually impaired.

Responding to research that only seven percent of people have been on a date or asked out by a disabled person, the spot attempts to deconstruct any  prejudice surrounding disabilities.

So pucker up and get kissing!

To get involved with the campaign tweet #EndtheAwkward or visit www.scope.org.uk/awkward.