Careers 24: Girlfriend's Dad; Bus; Parking Lot

This funny three-part campaign through Ogilvy Cape Town has been launched for Careers 24, a job site for the South African market. Following three central characters in everyday situations, the spots focus on that potentially awkward moment when you get asked about your career.

“Performances and comedic timing were everything in getting the tone of the ads right for the viewers to share the actors’ pain when responding to the often posed question, ‘what do you do for a living?’” says Terence Neale, who directed the ads via production company Egg Films.

Watch Bus and Parking Lot below.