Craft

DJ QBert Releases Interactive Album Cover

Artist’s new album cover doubles up as a controller for Algoriddim's djay iOS app.

by shots on 5^th January 2015

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DJ QBert Releases Interactive Album Cover

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With vinyl sales in 2014 on the rise for the first time since 1996 more and more artists are looking for unique ways to stand out. Enter DJ Qbert and his latest release, Extraterrestria, which invites music fans to play with a unique interactive album cover accompanying the record.

Created by UK company Novalia, a printed technology firm that connects the digital world to the physical, the album jacket acts as a MIDI controller linking with Algoriddim's djay iOS app, allowing users to mix and sample all through the album cover.

Designed by artists Morning Breath, otherwise known as Doug Cunningham and Jason Noto, the artwork comes complete with two decks, a cross fader and an array of SFX buttons beautifully printed onto the unique paper.

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