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Citroën – Citro?n C3: Dog Stretching

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Created to promote Citroën's low consumption Puretech engines, this comedic spot is directed by Joachim Back through French agency Les Gaulois. Riding shotgun in a Citroën C3 along the open road, a cute dog seizes the opportunity to flex and recharge with some entertaining lunges when his owner pulls into a garage to fill up. The commercial communicates the message that the BlueHDi engines will make your fuel go longer.

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