Canon: Gladiator Football
Jonathan Glazer helms this action-packed historical spot for Canon Europe.
Credits
powered by
- Agency JWT London
- Production Company Academy Films
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Credits
powered by
- Agency JWT London
- Production Company Academy Films
- Editing Company The Quarry
- Sound Design Wave Studios
- Client Canon
- Editor Paul Watts
- Director of Photography Barry Ackroyd
- Art Director Anita Davis
- Copywriter Jonathan Budds
- Agency Producer Nicola Mitchell
- Agency Producer Rebecca Hunter
- Executive Creative Director Russell Ramsey
- Executive Producer Toby Clifton
- Director Jonathan Glazer
- Producer Simon Cooper
- Creative Director Adam Scholes
- Project Manager Kate Congreve
- Project Manager Romana Kit
- Sound Designer Johnnie Burn
- Digital Producer
Credits
powered by
- Agency JWT London
- Production Company Academy Films
- Editing Company The Quarry
- Sound Design Wave Studios
- Client Canon
- Editor Paul Watts
- Director of Photography Barry Ackroyd
- Art Director Anita Davis
- Copywriter Jonathan Budds
- Agency Producer Nicola Mitchell
- Agency Producer Rebecca Hunter
- Executive Creative Director Russell Ramsey
- Executive Producer Toby Clifton
- Director Jonathan Glazer
- Producer Simon Cooper
- Creative Director Adam Scholes
- Project Manager Kate Congreve
- Project Manager Romana Kit
- Sound Designer Johnnie Burn
- Digital Producer
Two films directed by Jonathan Glazer showing ‘unseen stories’ are the centrepiece of Canon Europe’s biggest ever through-the-line brand campaign.
The first spot showcases a Calcio Storico match, otherwise known as a ‘historic football’ game. Amidst the art-filled galleries and recognisable tourist attractions in Florence, an ancient version of football unfolds (more gladiator than UEFA Champions League), where competitors dressed in medieval clothes tackle, wrestle and chase each other wildly to get the ball and win the ultimate sporting trophy – a cow.
The second story will show a herd of deer exploring residential streets close to Epping Forest, south-east England.
The campaign, titled Come and See, is being further brought to life through a dedicated website with behind-the-scenes footage and product-centric videos from photographers Christopher Pillitz and Jamie Hall.
Connections
powered by
- Agency JWT London
- Client Canon
- Editing Company The Quarry
- Production Academy Films
- Sound Design Wave Studios
- Agency Producer Rebecca Hunter
- Art Director Anita Davis
- Copywriter Jonathan Budds
- Creative Director Adam Scholes
- Director Jonathan Glazer
- Director of Photography Barry Ackroyd
- Editor Paul Watts
- Executive Creative Director Russell Ramsey
- Executive Producer Toby Clifton
- Producer Simon Cooper
- Sound Designer Johnnie Burn
- Digital Producer Joseph Bassary
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