Mass Effect 3: Fight

Having seen the chaos unfold in the game's animated cinematic trailer, Caviar's Reynald Gresset's live action offering will draw you in even further. The commercial, created through Draftfcb San Francisco and cut by Russell Icke at The Whitehouse, was completed in less than three months with six days of filming in Prague and five weeks of post production by The Mill. Previewing the imminent invasion of the Reapers in the third and final instalment of the cult hit, the spot delivers a motivating message to fans: 'Faced with becoming nothing, we fight for everything'.