TED’s Ads Worth Spreading winners
Chrysler, Intel, Dulux, Nokia and Target amongst those named as inspiring and engaging at TED2011.
Back in September TED announced it was launching its Ads Worth Spreading initiative, an invitation to the advertising industry to ‘reinvent, inspire and engage audiences with a new definition of what video advertising can mean in the digital age’.
The competition results have now been announced at TED2011 in California, and the 10 selected ads can be viewed here. Amongst the winners are W+K’s recent Born of Fire film for Chrysler, multi-platform film The Chase for Intel, Dulux’s Walls films through Euro RSCG London, Target’s Kaleidoscopic Fashion Spectacular at The Standard Hotel in NYC from Mother, and Nokia's Dot film - the world's smallest ever stop animation.
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