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The Sustainability & Climate Focus

Industry experts share their views on how advertising can cope with, and combat, the ever-increasing climate crisis.

Insight

A climate in crisis: We can’t go on like this

How can advertising not only tackle climate change within its own business, but also affect the habits and thinking of the consumers it reaches? Tim Cumming talks to a range of producers and creatives about how sustainability is changing the industry.

Insight

Is advertising killing the planet?

Kicking off this month's sustainability and climate focus, The Moon Unit examines advertising's role in the climate emergency. How much responsibility should the industry take for the current situation, and how much effect can it have on what the future looks like?

Insight

Carbon copy? A virtual comparison

Chris Chaundler, MD of Quite Brilliant, worries that, with the end of the pandemic in sight, old habits - and sky high carbon emissions - will return. But can virtual production prove to be an environmental salve?

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