ZOA's latest ad rocks
The beverage's 'Chief Energy Officer' Dwayne Johnson brings his enthusiasm to several roles in this ludicrous spot from Haygarth USA and Traktor.
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Credits
powered by
- Agency Haygarth/Chicago
- Production Company Stink/USA
- Director Traktor
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Credits
powered by
- Agency Haygarth/Chicago
- Production Company Stink/USA
- Director Traktor
- Edit Company Cabin Editing Company
- Color/Finishing Company Coffee & TV
- Editor Greg Scruton
- Producer Michelle Dorsch
- Producer Ginna Schilling
- DP Jo Willems
- Talent Dwayne (The Rock) Johnson
Credits
powered by
- Agency Haygarth/Chicago
- Production Company Stink/USA
- Director Traktor
- Edit Company Cabin Editing Company
- Color/Finishing Company Coffee & TV
- Editor Greg Scruton
- Producer Michelle Dorsch
- Producer Ginna Schilling
- DP Jo Willems
- Talent Dwayne (The Rock) Johnson
There's no denying that man-mountain Dwayne Johnson has vitality to spare, but who knew that a sip of his ZOA drink could have him rock up in your stead?
Utilizing the star's ability to play just about anyone (as long as they have a 21-inch biceps), Big Dwayne Energy Has Arrived! sees stressful situations turned around with a twist of The People's Elbow.
With a fun concept from agency Haygarth USA, brought to delightfully surreal life by Stink stalwarts Traktor, this spot shows that there's more to the man than a neat eyebrow trick and a natty fanny-pack.
