You can't get slicker than a Kwik Fit creeper
Harold Einstein directs an endlessly surreal snapshot of Kwik Fit's offerings.
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Credits
powered by
- Agency VCCP/London
- Production Company Outsider
- Director Harold Einstein
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Credits
powered by
- Agency VCCP/London
- Production Company Outsider
- Director Harold Einstein
- Agency TV Producer Girl&Bear (In-House at VCCP/London)
- Edit House Arcade Edit
- Post Production The Mill/London
- Color Company Company 3/London
- VFX The Mill/London
- Audio Post Sound Lounge
- Executive Creative Director Mark Orbine
- Creative Director Tony Hector
- Associate Creative Director Dipesh Mistry
- Associate Creative Director Drew Haselhurst
- Producer Rosie Good
- Design Director Tom Loach
- Executive Producer Richard Packer
- Producer Joseph Taussig
- Producer Michael Kanter
- Editor Dave Anderson / (Editor)
- Executive Producer/Partner Sila Soyer
- Assistant Editor Drew Neuhart
- Edit Producer Ellen Lavery
- Executive Producer Louise Unwin
- Post Producer Sam Ashby
- Colorist Tim Masik
- 2D Lead Chris Knight
- Sound Engineer Tom Jucarone
Credits
powered by
- Agency VCCP/London
- Production Company Outsider
- Director Harold Einstein
- Agency TV Producer Girl&Bear (In-House at VCCP/London)
- Edit House Arcade Edit
- Post Production The Mill/London
- Color Company Company 3/London
- VFX The Mill/London
- Audio Post Sound Lounge
- Executive Creative Director Mark Orbine
- Creative Director Tony Hector
- Associate Creative Director Dipesh Mistry
- Associate Creative Director Drew Haselhurst
- Producer Rosie Good
- Design Director Tom Loach
- Executive Producer Richard Packer
- Producer Joseph Taussig
- Producer Michael Kanter
- Editor Dave Anderson / (Editor)
- Executive Producer/Partner Sila Soyer
- Assistant Editor Drew Neuhart
- Edit Producer Ellen Lavery
- Executive Producer Louise Unwin
- Post Producer Sam Ashby
- Colorist Tim Masik
- 2D Lead Chris Knight
- Sound Engineer Tom Jucarone
Having a fella on a slidey plank emerge from under your car is a fairly surreal image, but it's just the tip of the absurd iceberg in this willfully peculiar spot for Kwik Fit.
Focussing on an always horizontal mechanic as he goes about his daily rounds, VCCP's Drive away happy every time lends a delightfully tongue-in-cheek tone to what can be quite a dry subject; promoting the services offered whilst bamboozling the brain with the odd imagery.
Shot by Outsider's king of the daft Harold Einstein, who clearly had a ball rolling his laid-back star around, this change of tone for the established maintenance brand will certainly raise a smile.
