Yorkshire Tea and Alpro combine to create the perfect plant-based cuppa

Hot on the heels of finishing up his first feature People Just Do Nothing: Big In Japan HunkyDory’s Jack Clough helms a new campaign for Yorkshire Tea and Alpro's new plant-based concoction My Cuppa. 

The film follows Yorkshire Tea employee Craig as he prepares to present the exciting Alpro collaboration to the rest of his team, but there's something not quite working for him… 

Clough’s gift for capturing natural and charming comic performance is at the forefront as Craig wrestles with the tricky part of the presentation over and over again, practice makes perfect, only for his Yorkshire roots to inevitably take hold at the crucial moment, there are some things a Yorkshireman just can't say!