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CG Insurance x CWI – The Greats

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The chilled-out spirit of West Indies Cricket is captured gloriously in The Greats, agency Chemistry's new spot for Caribbean-based CG Insurance.

Effectively pitching Windies past, present, and future against each other, the ad uses archival footage and clever editing to make for a seamless 'match'.

Shot in Barbados, and with a VO from Michael Holding, a Jamaican former fast bowler and commentator who played for the West Indies cricket team, this fast-paced, fun-loving spot feels like a slice of sporting sunshine.

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