Wero depicts option overloaded
The European payment platform depicts a dizzying world of online shopping choices suggesting at least the money bit can be simple.
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Credits
View on- Agency Dept/Amsterdam
- Production Company Bonkers United
- Director Sharif Abdel Mawla
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Credits
View on- Agency Dept/Amsterdam
- Production Company Bonkers United
- Director Sharif Abdel Mawla
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Dept/Amsterdam
- Production Company Bonkers United
- Director Sharif Abdel Mawla
Created by Dept/Amsterdam for Wero, a fun collection of films directed by Sharif Abdul Mawla through Bonkers United, brings to life the bewildering options available online.
Titled So Much Choice, One Way to Pay, the campaign features a woman soaking in a tub who's assailed by live musicians crashing into her bathroom and another whose hobby choices end up with her messing with clay and over-knitting till her boyfriend is covered in wool.
The message behind the Dutch initiative is that deciding how to pay doesn't have to boggle one's brain with choices.
