Uber One's Puff piece
Playing a brilliantly deadpan parody of himself, Sean Combs stars in this witty Super Bowl spot from Andreas Nilsson, in which Uber attempts to drive a one-hit-wonder into your mind.
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Credits
powered by
- Agency Special Group/Los Angeles
- Production Company Biscuit Filmworks/USA
- Director Andreas Nilsson
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Credits
powered by
- Agency Special Group/Los Angeles
- Production Company Biscuit Filmworks/USA
- Director Andreas Nilsson
- Ad Agency Special Group/Sydney
- Managing Director/Partner Shawn Lacy
- Head of Production Sean Moody
- Executive Producer Holly Vega
- Executive Producer Andrew Travelstead
- Editing EXILE Edit
- Editor Katie Turinski
- Editor Jacob Schulsinger
- Editor Nate Gross
- Executive Post Producer Jennifer Locke
- Color Company Trafik/Los Angeles
- Colorist Dimitri Zola
- Executive Producer Meghan Lang Bice
- VFX Pariah VFX & Post
- Head of Production Michael Steinmann
- VFX Producer Andrew Rosenberger
- Music Walker
- Managing Director Sara Matarazzo
- Senior Producer Danielle Soury
- Sound Design/Audio Mix Eleven Sound
- Sound Designer/Audio Mixer Jordan Meltzer
- Executive Producer Melissa Elston
- Audio Producer/Assistant Mixer Andrew Smith / (Audio Producer)
- Chief Creative Officer Tom Martin
- Chief Creative Officer Julian Schreiber
- Talent Sean (Puffy/P Diddy) Combs
- Talent Montell Jordan
- Talent Kelis
- Talent Donna Lewis
- Talent Nestor Alexander Haddaway
- Talent Vegard & Bard Ylvisake (Ylvis)
- Associate Creative Director Alyssa Cavanaugh
- Creative Director Phillip Fattore
- Executive Creative Director Dave Horton
- Executive Creative Director Matthew Woodhams-Roberts
- Executive Producer Amanda Weiss
- Executive Producer Felix Messina
- Producer Luke Franek
- Executive Creative Director Danielle Hawley
- Global Creative Director Ecole Weinstein
Credits
powered by
- Agency Special Group/Los Angeles
- Production Company Biscuit Filmworks/USA
- Director Andreas Nilsson
- Ad Agency Special Group/Sydney
- Managing Director/Partner Shawn Lacy
- Head of Production Sean Moody
- Executive Producer Holly Vega
- Executive Producer Andrew Travelstead
- Editing EXILE Edit
- Editor Katie Turinski
- Editor Jacob Schulsinger
- Editor Nate Gross
- Executive Post Producer Jennifer Locke
- Color Company Trafik/Los Angeles
- Colorist Dimitri Zola
- Executive Producer Meghan Lang Bice
- VFX Pariah VFX & Post
- Head of Production Michael Steinmann
- VFX Producer Andrew Rosenberger
- Music Walker
- Managing Director Sara Matarazzo
- Senior Producer Danielle Soury
- Sound Design/Audio Mix Eleven Sound
- Sound Designer/Audio Mixer Jordan Meltzer
- Executive Producer Melissa Elston
- Audio Producer/Assistant Mixer Andrew Smith / (Audio Producer)
- Chief Creative Officer Tom Martin
- Chief Creative Officer Julian Schreiber
- Talent Sean (Puffy/P Diddy) Combs
- Talent Montell Jordan
- Talent Kelis
- Talent Donna Lewis
- Talent Nestor Alexander Haddaway
- Talent Vegard & Bard Ylvisake (Ylvis)
- Associate Creative Director Alyssa Cavanaugh
- Creative Director Phillip Fattore
- Executive Creative Director Dave Horton
- Executive Creative Director Matthew Woodhams-Roberts
- Executive Producer Amanda Weiss
- Executive Producer Felix Messina
- Producer Luke Franek
- Executive Creative Director Danielle Hawley
- Global Creative Director Ecole Weinstein
This is How We Do It by Montell Jordan, I Love You Always Forever by Donna Lewis, Milkshake by Kelis, What is Love by Haddaway; if your brain isn't already wriggling with earworms then the concept behind this funny spot for Uber might just pass you by.
Starring Sean 'Diddy' Combs, One Hit For Uber One sees the delivery/taxi company attempt to create the perfect jingle by utilising a known hitmaker (and a few familiar faces).
Ticking off the Super Bowl checklist of BIG CELEB, instant recognition and chucklesome dialogue, the film, from agency Special Group and directed by Biscuit's Andreas Nilsson, succeeds with its witty choice of pop choons and a brilliantly self-mocking turn from Puffy.
