Tomcat's puppeted mouse-sacre
This quirky spot for the poison purveyors, from Not to Scale's Anthony Farquhar-Smith, sees a happy horde of mice enjoy their final meal...
Credits
powered by- Agency Vayner Media/New York
- Production Company Not To Scale
- Director Anthony Farquhar Smith
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Credits
powered by- Agency Vayner Media/New York
- Production Company Not To Scale
- Director Anthony Farquhar Smith
- Associate Creative Director/Art Director Zeus Alvarez
- Associate Creative Director/Copywriter Ben Schneider
- Chief Creative Officer Rob Lenois
- Creative Director Tim Clarke
- Creative Director Justin Roth
- Executive Creative Director Mike Pierantozzi
- Senior Producer Lauren Dinsdale
- DP Anthony Farquhar Smith
- Managing Director Dan O'Rourke
- Edit Company Not To Scale
- Post Company Not To Scale
- Audio Post The Music Playground
- Chief Creative Officer Eric Hillebrecht
- Executive Creative Director James Panepinto
- Executive Producer Sydney Ferleger
- Producer Rebecca Little
- Producer Simon Spender
- Post Producer Oana Anghel
- Animator Peque Varela
Credits
powered by- Agency Vayner Media/New York
- Production Company Not To Scale
- Director Anthony Farquhar Smith
- Associate Creative Director/Art Director Zeus Alvarez
- Associate Creative Director/Copywriter Ben Schneider
- Chief Creative Officer Rob Lenois
- Creative Director Tim Clarke
- Creative Director Justin Roth
- Executive Creative Director Mike Pierantozzi
- Senior Producer Lauren Dinsdale
- DP Anthony Farquhar Smith
- Managing Director Dan O'Rourke
- Edit Company Not To Scale
- Post Company Not To Scale
- Audio Post The Music Playground
- Chief Creative Officer Eric Hillebrecht
- Executive Creative Director James Panepinto
- Executive Producer Sydney Ferleger
- Producer Rebecca Little
- Producer Simon Spender
- Post Producer Oana Anghel
- Animator Peque Varela
It's a tough job, selling mouse murder in a fun and friendly way, but, with a quirky style and enjoyably tactile puppetry, Not to Scale director Anthony Farquhar-Smith's new film for Tomcat might just do it.
Taking us into Tomcat's Bistro, a lovely-looking restaurant with a limited (and lethal) menu, Vayner Media's ad uses a jaunty jingle to somehow make the rampage feel charming.
With an enjoyable combination of stop-motion and physical puppetry, plus some excellent art direction on both mice and their surroundings, this entertaining oddity will certainly stick in your mind the next time you have an infestation.