The UN shows support for small farmers
Johnathan Pearson directs a breathtaking campaign for The United Nations highlighting the importance of protecting rural farms from the effects of climate change.
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Credits
powered by
- Agency Client Direct
- Production Company UNIT9/London
- Director Jonathan Pearson
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Credits
powered by
- Agency Client Direct
- Production Company UNIT9/London
- Director Jonathan Pearson
- Executive Producer Adam Dolman
- Producer Harry Starkey-Midah
- Post Company Black Kite Studios
- Edit Company Whitehouse Post/London
- DP Thomas James Revington
- Editor Liz Deegan
- Colorist Richard Fearon
- Sound Designer Jonny Platt
- Producer Michelle Porter
- Producer Rebecca Neilson
Credits
powered by
- Agency Client Direct
- Production Company UNIT9/London
- Director Jonathan Pearson
- Executive Producer Adam Dolman
- Producer Harry Starkey-Midah
- Post Company Black Kite Studios
- Edit Company Whitehouse Post/London
- DP Thomas James Revington
- Editor Liz Deegan
- Colorist Richard Fearon
- Sound Designer Jonny Platt
- Producer Michelle Porter
- Producer Rebecca Neilson
Directed by Jonathan Pearson through UNIT9 for The United Nations, this stunning short film depicts the importance of supporting independent farmers across the world.
Through sublime, cinematic shots, Pearson authentically captures colourful moments in the everyday lives of small farmers, set to the sound of Nina Simone’s iconic song, Feeling Good.
It follows an array of farm workers from fishermen starting their day at dawn, through to fruit pickers working in the blazing midday sun, to vibrant scenes of thriving rural communities.
The campaign ends with a heartfelt message emphasising the importance of supporting small farmers through the effects of climate change to ensure a brighter future for all.
