The Danish Gambling Authority raises the stakes
Agency Forte Advice turns a child's bedroom into a casino to show parents how their kids could be exposed to gambling through video games.
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Credits
View on- Agency Forte Advice
- Production Company Forte Advice
- Director Anton Ivsersen
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Credits
View on- Agency Forte Advice
- Production Company Forte Advice
- Director Anton Ivsersen
- Production Assistant Lasse Bugge Schmidt
- Editor Jens Asger
- VFX Artist Bruno Edelman
Explore full credits, grab hi-res stills and more on shots Vault
Credits
powered by- Agency Forte Advice
- Production Company Forte Advice
- Director Anton Ivsersen
- Production Assistant Lasse Bugge Schmidt
- Editor Jens Asger
- VFX Artist Bruno Edelman
This smart initiative, created by Forte Advice for the Danish Gambling Authority, reveals how betting has moved beyond casino doors and into the video games children play everyday.
Directed by Anton Ivsersen through Forte Advice, the spot follows a father calling his son to dinner. He knocks and opens the bedroom door to reveal not a child’s room, but a colourful casino filled with flashing lights, slot machines and dice tables.
The simple but clever concept confronts parents with a reality they may unknowingly pass by every day.
