The Animation Focus
Has a year in lockdown changed the industry's attitude to animation? Our collection of articles and opinions from industry experts tries to find out.
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Where's the sugar? In defence of funny ads
Veteran art director Dave Dye reckons there's commercial sense behind ads that make people smile. So why have they fallen out of fashion?
How To... Cut Comedy Ads
As the editor behind such side-splitting spots as Orange's Rob Scheider, Snickers' Speed Walker and Weedol's I'm Weeding Right Now, Mark Edinoff knows a thing or two about cutting funny commercials. Here, he shares his wisdom on timing, taste and clock wipes.
On Reflection: Bryan Buckley hits the (Orange Gold) spot
As part of our Comedy Special, shots hauls the Hungry Man director back into the boardroom to discuss the evergreen wit of his award-winning Orange campaign.
