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Synthetic Pictures signs director Sam French
Oscar-nominated French joins for exclusive North American commercial and branded content representation.
Austin and Los Angeles-based Synthetic Pictures announce exclusive North American commercial & branded content representation of docu-style storytelling & international action/adventure director Sam French.
French currently lives in Los Angeles. Previously, he spent five years in Afghanistan where he wrote & directed the Academy Award-nominated narrative short film, Buzkashi Boys. Most recently, his feature-length documentary, With This Breath I Fly, about two heroic Afghan women fighting for freedom after being imprisoned for “moral crimes,” has played in more than 20 festivals worldwide, and won 10 awards, including the Special Jury Award at Salem Film Festival, the Spirit of Activism Award at SF DocFest, and the Audience Award at Austin Film Festival. International humanitarian and Oscar-winning actress, Angelina Jolie, has signed on as executive producer of the film.
“I have known Sam and his powerful directing work for some time,” says Synthetic executive producer Allison Smith. “I had been following his journey with his most recent ground-breaking feature doc, With This Breath I Fly, and was just floored by his bravery and honesty as a filmmaker. He’s a director who seeks authenticity and cross-cultural connections that have the potential to really elevate work in our industry of commercial and branded content storytelling.”
French has also directed episodes of the Emmy-nominated documentary series, Religion of Sports, the Emmy-nominated series, Why We Fight, and the Red Bull series, All In, and Life of Kai. His award-winning directing work has appeared on HBO, BBC, CNN, Channel 4 News, Al Jazeera, National Geographic and many other broadcast outlets.
“The timing was finally right for us to start working together,” says French, who has been friends with Smith and Synthetic owner Justin Corsbie for several years in Los Angeles. “I’ve always been impressed with the work Synthetic Pictures produces, and I couldn’t imagine a better home. Allison and Justin have as much passion as I do for the art of storytelling, and I’m looking forward to bringing my character-focused docu-style approach to the company so we can collaborate on creating compelling narratives that connect with audiences.”
While signing on with Synthetic is his first official foray into commercial representation, French will continue his work in both documentary and scripted features. He is currently in early production on the documentary, Dominion, which follows a new generation of evangelical climate activists fighting against their parents’ identity politics to save God’s creation, as well as other narrative feature writing and additional entertainment projects.
Synthetic Pictures is a boutique, award-winning production company founded in 2002 and based in Los Angeles and Austin. The company has produced work with clients including Ford, Toyota, Starbucks, Shell, Amazon, Samsung, Nissan, Dairy Queen, Burger King, P&G, Kellogg’s, and Vegas Tourism. Synthetic’s indie feature film, Hard Luck Love Song, was released in theatres nationwide in Fall 2021 by Roadside Attractions and Lionsgate. French joins Synthetic’s diverse roster of live action directors, accompanied by post & visual effects division SP/FX.