Stylewar’s latest shows a lot in a LIDL time
With a challenge to feature 150 products in a mere six-seconds, the Bleck Film directing collective incorporate clever art direction and some slow-mo photography to create an explosive smorgasbord of tasty treats.
Credits
powered by- Agency Garbergs/Stockholm
- Production Company Bleck
- Director StyleWar
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Credits
powered by- Agency Garbergs/Stockholm
- Production Company Bleck
- Director StyleWar
- Executive Producer Sofia Swahn
- Production Services B2Y Productions
- Producer Simeon Vasilev
- Color Tint
- Colorist Oskar Larsson
- Sound Design PLOP
- Sound Designer Fredrik Sundberg
- Copywriter Fredrik Sundqvist
- Art Director John Lundquist Coey
- Producer Samuel Hahn
- DP Gosta Reiland
- Production Designer Koja
- Editor Robin Siwe
- Online Wille Rising
Credits
powered by- Agency Garbergs/Stockholm
- Production Company Bleck
- Director StyleWar
- Executive Producer Sofia Swahn
- Production Services B2Y Productions
- Producer Simeon Vasilev
- Color Tint
- Colorist Oskar Larsson
- Sound Design PLOP
- Sound Designer Fredrik Sundberg
- Copywriter Fredrik Sundqvist
- Art Director John Lundquist Coey
- Producer Samuel Hahn
- DP Gosta Reiland
- Production Designer Koja
- Editor Robin Siwe
- Online Wille Rising
Some brands struggle to sell one product in 30 seconds, but in their latest piece, Bleck directing collective Stylewar has been slightly more ambitious...
Presented with the challenge of featuring over 150 items in LIDL's new Matriket (Kingdom of Food) range, the filmmakers have created an ambitious six-second film that flies the viewer through a kaleidoscopic banquet of gastronomy.
With a tactile and practical aesthetic, the piece, through agency Garbergs Stockholm, is a clever example of how a simple (albeit ambitious) concept can make for the freshest feeling work.