Sofology’s unbeatable feeling
Helena Bonham Carter stars in the UK sofa brand’s topsy-turvy spot, showing us how nothing feels better than coming home to a couch you love.
Credits
powered by- Agency The Corner/London
- Production Company Chief
- Director Chris Cottam
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Credits
powered by- Agency The Corner/London
- Production Company Chief
- Director Chris Cottam
- Chief Creative Officer Tom Ewart
- Chief Creative Officer Max Lom-Bor
- Creative Steve Favell
- Chief Creative Officer Andrew Minchin
- Producer Tom Ayling
Credits
powered by- Agency The Corner/London
- Production Company Chief
- Director Chris Cottam
- Chief Creative Officer Tom Ewart
- Chief Creative Officer Max Lom-Bor
- Creative Steve Favell
- Chief Creative Officer Andrew Minchin
- Producer Tom Ayling
The UK sofa specialist Sofology has collaborated with creative agency The Corner, to create this delightfully playful, colourful campaign starring Helena Bonham-Carter.
Directed by Chris Cottam through Chief, the thirty second spot, titled Nothing Feels Like, sees the English actress walk through the front door into her quirky, beautifully curated home, but its entire content is upside down.
She sweeps through the house, petting her upside down dog and touching her gravity-defying chandelier, before admiring a green velvet couch - the only piece of furniture that's the right way up.
As she falls backwards onto it, the camera turns to see the room from her perspective, and we see everything back in its proper place, showing how coming home to a sofa you love makes everything feel right.