Snyder's save us from cannibalistic cabins
In a cheeky spoof PSA from Saatchi & Saatchi New York, the pretzel company quite aptly points out that gingerbread people should have to live in houses built of... themselves.
Credits
powered by- Agency Saatchi & Saatchi/New York
- Production Company BLINKINK
- Director Jonny & Will
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Credits
powered by- Agency Saatchi & Saatchi/New York
- Production Company BLINKINK
- Director Jonny & Will
- Ad Agency Le Truc/New York
- Ad Agency Spark Foundry/New York
- Production Company Blink Productions
- Executive Producer Josef Byrne
- Head of Production Alex Halley
- Post Production/VFX/Color Okay Studio
- Post Producer Neuma Lluisa Dos Santos
- Post Production/VFX PXP Studios/New York
- Post Producer Joe Petruccio
- Editing tenthree
- Post Producer Rachel Goodger
- Editor Nick Armstrong
- Chief Creative Officer Marcos Kotlhar
- Executive Creative Director Dustin Tomes
- Executive Creative Director Nick Kaplan
- Producer Igor Degtiarev
- DP Carlos Veron
- HP Ryan Chong
- Production Designer Gordon Allen
- Executive Producer Mary Morgan-Magee
- Creative Director/Copywriter Jason Burke
- Puppeteer Tim Cherry-Jones
- Creative Director/Art Director Erin Evon
- VFX Lead Richard (Stretch) Russell
- Copywriter Danny Todesca
- Art Director Jay Do
- VFX Supervisor Paul Hannaford
- Senior Producer Lauren Landry
- Producer Cristina Roselli
- Producer Jennie Sinetar
- Executive Post Producer Kelly Hosey
- Post Producer Chelsea Staples
- Producer Lilly Nunally
- Editor Luis Villamil Boscan
Credits
powered by- Agency Saatchi & Saatchi/New York
- Production Company BLINKINK
- Director Jonny & Will
- Ad Agency Le Truc/New York
- Ad Agency Spark Foundry/New York
- Production Company Blink Productions
- Executive Producer Josef Byrne
- Head of Production Alex Halley
- Post Production/VFX/Color Okay Studio
- Post Producer Neuma Lluisa Dos Santos
- Post Production/VFX PXP Studios/New York
- Post Producer Joe Petruccio
- Editing tenthree
- Post Producer Rachel Goodger
- Editor Nick Armstrong
- Chief Creative Officer Marcos Kotlhar
- Executive Creative Director Dustin Tomes
- Executive Creative Director Nick Kaplan
- Producer Igor Degtiarev
- DP Carlos Veron
- HP Ryan Chong
- Production Designer Gordon Allen
- Executive Producer Mary Morgan-Magee
- Creative Director/Copywriter Jason Burke
- Puppeteer Tim Cherry-Jones
- Creative Director/Art Director Erin Evon
- VFX Lead Richard (Stretch) Russell
- Copywriter Danny Todesca
- Art Director Jay Do
- VFX Supervisor Paul Hannaford
- Senior Producer Lauren Landry
- Producer Cristina Roselli
- Producer Jennie Sinetar
- Executive Post Producer Kelly Hosey
- Post Producer Chelsea Staples
- Producer Lilly Nunally
- Editor Luis Villamil Boscan
It is quite a brutal concept, when you think about it; forcing deliciously crafted gingerbread folk to live in houses built out of their very bodies. And yet we do it every Christmas!
Hoping to change all of this is Snyder's of Hanover, whose latest spot suggests that people might want to build a Pretzel Cabin out of their salty offerings rather than ginger biscuits.
Bringing Saatchi & Saatchi New York's hilarious concept to life through a deviously simple spoof PSA, BLINKINK directors Jonny & Will use puppetry, po-faced performances and a healthy dollop of sarcasm to create a holiday spot that's enlighteningly entertaining.