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Samsung – Flip, Fold, Snap, Clack,

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Todrick Hall is taking his viral hit Nails, Hair, Hips, Heels and flipping it for profit in this fun-loving vid for Samsung's new range of phones.

Fully embracing the emerging market for souped-up flip phones, Flip, Fold, Snap, Clack both showcases the handset's nifty features whilst proving that showstopper Hall can sell pretty much anything.

Directed by London Alley's Hannah Lux Davis, with the creative coming from McKinney, the ad may not be for those who prefer to fetishise specs and figures, but if you want to know if you can turn your cell into castanets, this is the one for you.

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