)
RadicalMedia signs filmmaker Abteen Bagheri
)
The production company signs award winning director Abteen Begheri for commercials, music and brand initiatives.
Production company RadicalMedia announced they have signed internationally recognised filmmaker Abteen Bagheri to its roster of talent for representation in the United States and UK, spanning commercials, music videos, and branded content.
The Iranian American director joins the creative production company behind the recently premiered film Lil Nas X: Long Live Montero, this year’s innovative Virgin Voyages AI campaign featuring Jennifer Lopez, and the Academy Award-winning Summer of Soul.
Born and raised in the San Fernando Valley in Los Angeles, Bagheri has expanded internationally as he explores personal and playful tales that push the realms of reality. In 2011, Bagheri earned a Best New Director nomination at the UKMVAs for Peso by A$AP Rocky. The following year, he released a documentary short, THAT B.E.A.T., which premiered at Sundance 2012, and was also selected for competition at SXSW 2014.
In the decade since, his reputation as a rising influence in the industry known for fierce creativity has grown as he transitioned into commercials. He has developed a prolific portfolio of work with many of the world’s most recognizable brands including Apple, Google, Oculus, Smirnoff and Crown Royal. In 2019, he directed the centrepiece spot More of Us for Samsung as part of the campaign celebrating the 10th anniversary of the flagship Galaxy phone.
Most recently, he collaborated with cinematographer Katelin Arizmendi and animatronics artist Alec Gillis of Studio Gillis on the music video for Benjamin Earl Turner’s HEADSPACE/Bent. The buddy film, which features an impressive 7 foot animatronic as Turner’s accomplice, won Best Hip Hop Video at last week’s 2023 UKMVAs.
On joining the Company, Bagheri says “I’m excited to join such an established company that does a lot of diverse work. I’m here to continue pushing the boundaries across multiple mediums and Radical is the perfect partner to do that with.”
“Having worked with Abteen in the past, I couldn’t be more thrilled to be reunited with him here at RadicalMedia. Abteen has quite the range as a Director. You can’t put him in a box, and being the true disruptor he is, he refuses to be put in one. He’s a perfect addition to the Radical roster and we look forward to supporting his success for many years to come” said Molly Griffin, Executive Producer at RadicalMedia. “Abteen is one of those rare talents that redefines what a director is and can do. We are thrilled to welcome him into the Radical family, added RadicalMedia President and Co-Founder Frank Scherma.
+ membership
Access the world's largest advertising database. With an intuitive toolset that helps you explore, present and collaborate more effectively.
Learn More
