PlayStation tells us It’s Time to Play
Following on from last month's aerial assault, the console company flaunts its many game mascots in this enjoyably excessive call-to-arms.
Credits
powered by- Agency Adam & Eve NY
- Production Company Independent Films/London
- Director Gary Freedman
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Credits
powered by- Agency Adam & Eve NY
- Production Company Independent Films/London
- Director Gary Freedman
- Editor The Playroom
- Post Production MPC/London
- Audio Post Factory
- Production Service Radioaktive Film
- Chief Creative Officer Richard Brim
- Executive Creative Director Mike Sutherland
- Creative Matt Fitch
- Creative Mark Lewis
- Chief Production Officer Anthony Falco
- Producer Panos Louca
- Producer Katie Heaselgrave
- Executive Producer Jani Guest
- Producer Amy Appleton
- DP Franz Lustig
- Post Producer Philip Whalley
- Colorist Matthieu Toullet
- Colorist Jean-Clement Soret
- Sound Designer Dan Beckwith
Credits
powered by- Agency Adam & Eve NY
- Production Company Independent Films/London
- Director Gary Freedman
- Editor The Playroom
- Post Production MPC/London
- Audio Post Factory
- Production Service Radioaktive Film
- Chief Creative Officer Richard Brim
- Executive Creative Director Mike Sutherland
- Creative Matt Fitch
- Creative Mark Lewis
- Chief Production Officer Anthony Falco
- Producer Panos Louca
- Producer Katie Heaselgrave
- Executive Producer Jani Guest
- Producer Amy Appleton
- DP Franz Lustig
- Post Producer Philip Whalley
- Colorist Matthieu Toullet
- Colorist Jean-Clement Soret
- Sound Designer Dan Beckwith
As Avengers: Endgame went to prove, people love seeing an army of their favourite heroes teaming up on-screen.
Well, if you're a PlayStation fan, get ready to have your fancies well-and-truly tickled as adam&eveDDB and Independent Films' Gary Freedman slam more characters than you can shake a DualShock at into one tasty 60-second treat.
Kicked off with Monster Hunter World’s Palico and an encroaching Rathalos, It's Time To Play scoots between Crash Bandicoot and friends whizzing by, Fortnite’s Battle Bus opening its doors and, a particular highlight, Kratos handing a shaver the Leviathan Axe to finish off his morning routine.
Zippy, fun, and full of easter eggs for the fans, this smartly-realised ad abliy showcases the brand's well-earned position in the market.