Production company Park Pictures has expanded its reach in London with the appointment of multi-disciplined Simone Sebastian as Head of Talent and New Business.

Sebastian will pursue commercial opportunities for Park Pictures directors in UK and European markets through her diverse and progressive networks and relationships that have been carefully curated and intentionally nurtured through decades of award-winning projects.

A marketing executive with 16 years of experience working with the world’s most culturally motivated creatives to connect brands with audiences, Sebastian has delivered global campaigns and experiences for Prada, Nike, Burberry, MINI, Absolut, Dickies, Dior Beauty, Gucci Beauty, Huawei, Maison Martin Margiela, Sky, Soho House, Tinder, and YouTube Music, amongst others.

Most recently, as Client Director at Ferdinando Verderi Studio, she headed up the Prada account delivering campaigns featuring Jeff Goldblum, Rami Malek, Hunter Schafer, Kendall Jenner, Catherine Opie, Thomas Ruff and Carrie Mae Weems, amongst others. Previously, as Client Services Director at Dazed Studio, the creative studio of Dazed Media, she developed white label strategy, campaign and 360 brand partnership opportunities across Dazed, AnOther and Nowness, in addition to working on the launch of Dazed Beauty and A Future World.

“Having had the opportunity to develop next gen communications with some of the most daring creatives in the world, I am excited to join Park Pictures’ award-winning team as Head of Talent and New Business,” says Sebastian. “For 25 years, the Park Pictures roster has produced some of the most energetic, emotional, and award-winning pieces of film so I am honoured to be part of Park’s next era”

“Simone's unique experience across the industry adds knowledge and energy to the team,” says Park Pictures London MD Fran Thompson. “She has a passion and drive for creating great work and developing director talent along with impeccable taste and an inspired intelligence about the market. She brings a freshness and enthusiasm to this role, via her nontraditional path to it, which we are so excited about and is already a very valued member of the company.”