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What’s the most creative advertising idea you’ve seen recently?

Magnum's Find Your Summer campaign. As well as being a smart idea, the execution is absolutely stunning.

Magnum – Find Your Summer

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What website(s) do you use most regularly? 

BBC Weather, because I am British.

What’s the most recent piece of tech that you’ve bought?

An Elvie breast pump to express breast milk for my daughter. 

What product could you not live without? 

Can I have more than one? iPhone. Tampons. Trainers.

What’s the best film you’ve seen over the last year?

The Zone of Interest, by Jonathan Glazer.

What film do you think everyone should have seen?

Cinema Paradiso. For a good old cry. 

What’s your preferred social media platform?

Instagram (when I haven’t deleted the app). It’s a good way to keep up to speed with directors and photographers.

What’s your favourite TV show?

One Day. For the soundtrack, nostalgia and romance.

What’s your favourite podcast?

I don’t listen to podcasts very much, but when I do I love Desert Island Discs. I miss Kirsty Young though (no offence, Lauren Laverne), so I was overjoyed to find out that she is back with a new podcast called Young Again.

What show/exhibition has most inspired you recently?

I have not been to a show or exhibition recently, but I am very keen to see Now You See Us at the Tate, spotlighting British female artists.

If you could only listen to one music artist from now on, who would it be?

Joni Mitchell. A strong, creative force. A female singer-songwriter who has rewritten the rules of a mostly male tradition.

If there was one thing you could change about the advertising industry, what would it be?

More diversity.

Who or what has most influenced your career?

Production legends Leila Bartlam and Stephen Ledger-Lomas have shown me that huge amounts of care, hard work, great taste, with some fun mixed in, is what makes a great producer. Working with directors Ringan Ledwidge and Dougal Wilson early on in my career inspired me to launch into a career in advertising with a permanent hunger to work with the most talented directors in the industry.

Tell us one thing about yourself that most people won’t know.

I am an INFJ.

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