Olivia Wilde flashes the 'tache for Amazon Prime
In a cute spot from the Anonymous Content director, a youngster finds upper lip inspiration from hairy icons.
Credits
powered by- Agency Wieden + Kennedy/London
- Production Company Anonymous Content/London
- Director Olivia Wilde | (Director)
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Credits
powered by- Agency Wieden + Kennedy/London
- Production Company Anonymous Content/London
- Director Olivia Wilde | (Director)
- Editor Cabin Editing Company/London
- VFX Time Based Arts
- Sound King Lear Music & Sound
- Creative Director Charlie Lanus
- Creative Director Lucas Reis
- Executive Creative Director Susan Hoffman
- Creative Georgina Brisby
- Creative Marcelo Duarte
- Heads of Production Rich Adkins
- Producer Amy Leach
- Producer Iona Patterson
- Executive Producer Daisy Mellors
- Producer Saul Germaine
- DP Christopher Blauvelt
- Production Designer Karen Murphy
- Editor Producer Michelle Dorsch
- VFX Head of Production Tom Johnson
- VFX Producer Tom Manton
- VFX Supervisor Sheldon Gardner
- Colorist Simone Grattarola
- Sound Designer Jack Sedgwick
- Sound Producer Suzy MacGregor
Credits
powered by- Agency Wieden + Kennedy/London
- Production Company Anonymous Content/London
- Director Olivia Wilde | (Director)
- Editor Cabin Editing Company/London
- VFX Time Based Arts
- Sound King Lear Music & Sound
- Creative Director Charlie Lanus
- Creative Director Lucas Reis
- Executive Creative Director Susan Hoffman
- Creative Georgina Brisby
- Creative Marcelo Duarte
- Heads of Production Rich Adkins
- Producer Amy Leach
- Producer Iona Patterson
- Executive Producer Daisy Mellors
- Producer Saul Germaine
- DP Christopher Blauvelt
- Production Designer Karen Murphy
- Editor Producer Michelle Dorsch
- VFX Head of Production Tom Johnson
- VFX Producer Tom Manton
- VFX Supervisor Sheldon Gardner
- Colorist Simone Grattarola
- Sound Designer Jack Sedgwick
- Sound Producer Suzy MacGregor
Selleck. Chaplin. Elliott. Mercury. There are a few faces that suit the mighty moustache so well it's impossible to think of them without it.
Well, thanks to Olivia Wilde we can add the ultra-cool protagonist of this new spot for Amazon's Prime services to the list, as she makes facial fluff her own.
Faced with the dilemma of what to do with unwanted facial hair, the heroine of Tache soon realises her icons - Eddie Murphy, Frida Kahlo, and Freddie Mercury - all sport a line of face lace; thereby leading her to embrace her appearance and dress like it's Live Aid '85.
With Anonymous Content director Wilde channelling the teenage insight that made her Booksmart movie so endearing, and drawing from a lovely notion from Wieden + Kennedy, London, this charming execution puts lip foliage back on the map.