Nike's elemental animations
Nike and Footlocker's new campaign features some electrifying animation as the brands celebrate their House of Hoops collaboration.
Credits
powered by- Agency In-House
- Production Company IV Studio
- Director Zachary Dixon
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Credits
powered by- Agency In-House
- Production Company IV Studio
- Director Zachary Dixon
- Executive Producer Samuel Cowden
- Executive Creative Director Zachary Dixon
- Art Director Michael Cribbs
- Animation IV Studio
- Character Animator Michael Sime
- 2D Animator Blake Patrick
- 2D Animator Frankie Swan
- Character Animator Paolo Cogliati
- Character Animator Tom Pinon
Credits
powered by- Agency In-House
- Production Company IV Studio
- Director Zachary Dixon
- Executive Producer Samuel Cowden
- Executive Creative Director Zachary Dixon
- Art Director Michael Cribbs
- Animation IV Studio
- Character Animator Michael Sime
- 2D Animator Blake Patrick
- 2D Animator Frankie Swan
- Character Animator Paolo Cogliati
- Character Animator Tom Pinon
This quartet of short, sharp and dazzling spots showcases the collaboration between Nike and Footlocker and their House of Hoops range.
Directed by Zachary Dixon through IV Studio, the four spots feature slick, video game-like animation and call on basketballers to 'power up your pregame'.