New campaign hits all the right notes for BAND
A duo of spots for the team management app acts as a call-to-arms for any team that wants to take their game to a higher place.
Credits
powered by- Agency Production Company In-House
- Production Company Gold Front
- Director Gold Front
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Unlock full credits and more with a Source + shots membership.
Credits
powered by- Agency Production Company In-House
- Production Company Gold Front
- Director Gold Front
- Creative Director Josh Lowman
- Creative Director Rafael Fernandez
- Associate Creative Director Weldon Pless
- Producer Annie Leung
- DP Douglas Porter
- Colorist Sean Wells
- Sound Design/Audio Post Antfood/USA
- Line Producer Alun Lee
- Production Designer Amanda Beane
- Editor Brian Zalewski
![](https://d17mj1ha1c2g57.cloudfront.net/v1/oFbpWkJTTBAvQcz38JTmRsnyFT4/1024x576%23/80/shotsmag/production/clips/1568719670310/25fa19db-0b9e-4749-bf16-2c5df91d5a80-image-0039.jpg?v=1&quality=80&format=jpeg)
Credits
powered by- Agency Production Company In-House
- Production Company Gold Front
- Director Gold Front
- Creative Director Josh Lowman
- Creative Director Rafael Fernandez
- Associate Creative Director Weldon Pless
- Producer Annie Leung
- DP Douglas Porter
- Colorist Sean Wells
- Sound Design/Audio Post Antfood/USA
- Line Producer Alun Lee
- Production Designer Amanda Beane
- Editor Brian Zalewski
San-Francisco-based Gold Front has recently launched the first-ever brand campaign for BAND, the team management app.
Led by two 90-second web films, the campaign unveils their new tagline, 'Teams Wanted', and acts as a call-to-arms for any team that wants to take their game to a higher place. Along the way, the campaign introduces Band as the ultimate way for teams to plan, strategise and share almost anything team-related.
The Reason I Coach [below] is an ode to hardworking, selfless coaches everywhere, while What Matters Most [above] chronicles one high school basketball team’s spirited journey toward a big game. Together, they examine what it means to truly unite as a team and how the BAND app can help.
Credits
powered by- Agency Production Company In-House
- Production Company Gold Front
- Director Gold Front
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by- Agency Production Company In-House
- Production Company Gold Front
- Director Gold Front
- Creative Director Josh Lowman
- Creative Director Rafael Fernandez
- Associate Creative Director Weldon Pless
- Producer Annie Leung
- DP Douglas Porter
- Colorist Sean Wells
- Sound Design/Audio Post Antfood/USA
- Line Producer Alun Lee
- Production Designer Amanda Beane
- Editor Brian Zalewski
![](https://d17mj1ha1c2g57.cloudfront.net/v1/byNyYeYWTqN95zuyKk6CprRTTzA/1024x576%23/80/shotsmag/production/clips/19710-5d80c167e651d0.15110159-81247fae9f2453385c379926d3e712a5.jpg?v=1&quality=80&format=jpeg)
Credits
powered by- Agency Production Company In-House
- Production Company Gold Front
- Director Gold Front
- Creative Director Josh Lowman
- Creative Director Rafael Fernandez
- Associate Creative Director Weldon Pless
- Producer Annie Leung
- DP Douglas Porter
- Colorist Sean Wells
- Sound Design/Audio Post Antfood/USA
- Line Producer Alun Lee
- Production Designer Amanda Beane
- Editor Brian Zalewski