Meet the Share Now fleet

For Share Now, Berlin-based film production company Helium Production just produced no less than ten motion control films which show the extensive high-quality range of rental cars offered by the innovative carsharing service at its best.

Motion control is a special effect used in films which makes it possible to precisely repeat the same camera or object movements in different shots by means of computer automation. Afterwards in post production, the shots can be composited together. The director was Sebastian Brune, Global Creative Producer at Share Now.

Share Now is a carsharing service based in Berlin. The mobility service provider was founded in 2019 as a joint venture between the BMW Group and Daimler AG: “Share Now puts you in the driver’s seat of the world’s most iconic vehicles. Within seconds, the app shows you the car closest to you. With a few taps, you’re at the wheel, driving to your next destination. Enjoy thousands of the world’s most popular cars in the streets of our different Share Now cities.”

share now – Share Now - Motion Control

Credits

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Production Company Helium Production
Director Sebastian Brune

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Credits

powered by

Production Company Helium Production
Director Sebastian Brune
Executive Producer Sven Hoffmann

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Share Now offers what it refers to as Free Floating Carsharing services in sixteen urban areas, located in eight countries, with around 11,000 vehicles. Vienna, Copenhagen, Paris, Budapest, Amsterdam, Madrid, Berlin, Cologne, Düsseldorf, Frankfurt, Hamburg, Munich, Stuttgart, Milan, Rome, Turin... are on the list so far.

With Share Now, you can drive the same car for up to 30 days by the way. The vehicle fleet consists of cars from the brands BMW, Fiat, Peugeot, Mercedes-Benz, Citroën, Mini, and Smart. This includes 2,900 battery-electric vehicles. In the cities Amsterdam, Madrid, Paris and Stuttgart, only electric vehicles are used.