Lucky savors its collaboration with The Richards Group for The National Restaurant Association
Your table is ready: The National Restaurant Association’s new spot captures what we crave when we dine out - great food, of course, and a welcoming and fun atmosphere in which to enjoy it.
As restaurants open up for more dining options, the association has launched Sounds We Crave, a campaign that helps customers return with confidence.
Lucky provided both production and post for this new spot via agency The Richards Group.
Credits
powered by- Agency The Richards Group/Dallas
- Production Company Lucky 21
- Director Jeff Bednarz
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Credits
powered by- Agency The Richards Group/Dallas
- Production Company Lucky 21
- Director Jeff Bednarz
- Creative Director/Copywriter Clint Carter
- Creative Director/Art Director Mike Latour
- Executive Producer Brandon Tapp
- Editor Sai Selvarajan
- Assistant Editor Alex Heisterkamp
- Assistant Editor Jake Odgers
- Colorist Neil Anderson
- Editor Online Tim Nagle
Credits
powered by- Agency The Richards Group/Dallas
- Production Company Lucky 21
- Director Jeff Bednarz
- Creative Director/Copywriter Clint Carter
- Creative Director/Art Director Mike Latour
- Executive Producer Brandon Tapp
- Editor Sai Selvarajan
- Assistant Editor Alex Heisterkamp
- Assistant Editor Jake Odgers
- Colorist Neil Anderson
- Editor Online Tim Nagle
“I loved the concept,” says Lucky Editor Sai Selvarajan. “It really tapped into how much we miss those little sounds and slices of life (that we took for granted) that come together and make our lives happier. This spot was a reminder of how nice it is to slide into a booth and order a coffee and a slice of cherry pie.”