Lost in translation
Language learning app Busuu mines the rich seam of comedy to be found in both mispronunciation... and terrible jumpers.
Credits
powered by- Agency Motel/London
- Production Company Tony Petersen Film
- Director Claas Ortmann
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Credits
powered by- Agency Motel/London
- Production Company Tony Petersen Film
- Director Claas Ortmann
- Executive Producer Nani Meimeth
- Post Production/Audio Post Tony Petersen Film
- Executive Creative Director Lee Tan
- Founding Partner Rob Smith
- Creative Juan Carlos Ruiz Perez
- Creative Vian Zahid
- Creative Samuel Cork
- Creative Martin Richartz
- Executive Producer Natasha O'Connor
Credits
powered by- Agency Motel/London
- Production Company Tony Petersen Film
- Director Claas Ortmann
- Executive Producer Nani Meimeth
- Post Production/Audio Post Tony Petersen Film
- Executive Creative Director Lee Tan
- Founding Partner Rob Smith
- Creative Juan Carlos Ruiz Perez
- Creative Vian Zahid
- Creative Samuel Cork
- Creative Martin Richartz
- Executive Producer Natasha O'Connor
The amusing film, New Clothes, promotes the brand’s ability to connect language learners with local speakers around the world, helping them practice their pronunciation and grammar before daring to test them out in public.
Created by Motel and directed by Claas Ortmann through TP Films, the spot opens with a German speaker in a ridiculous sweater failing to pronounce the word 'clothes' correctly, leading to a misunderstanding that results in him ending up with yet another ridiculous sweater.