Los Pérez goes all the way with Tinder
In a gorgeous spot from Biscuit Filmworks and agency Mischief, a couple's canoodling breaks all laws of physics.
Credits
powered by- Agency Mischief/Brooklyn
- Production Company Biscuit Filmworks/USA
- Director Los Perez
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Credits
powered by- Agency Mischief/Brooklyn
- Production Company Biscuit Filmworks/USA
- Director Los Perez
- Managing Director Shawn Lacy
- Executive Producer Andrew Travelstead
- Production Manager Zoe Travica
- Service Company Grayskull
- Executive Producer Daniel Monedero
- Executive Producer Jesus Alamo
- VFX The Action Unit
- VFX Supervisor Juan Carlos Davila
- Editorial Rock Paper Scissors
- Editor Jamie Foord
- Executive Producer Justin Kumpata
- Managing Director Eve Kornblum
- Assistant Editor Austin Valenti
- VFX Parliament VFX
- Color Royal Muster
- Colorist Julia Rossetti
- Executive Producer Thatcher Peterson
- Music Banjo Soundscapes
- Composer Ivan Llopis
- Music Producer Ivan Llopis
- Record & Mix Grayson Music
- Audio Director Mark Domitric
- Audio Executive Producer Kelly McCluskey
- Sound Engineer Vlad Nikolic
- Sound Designer Ben Swarbrick
- Music Supervisor Rich Hamilton
- Chief Creative Officer Greg Hahn
- Executive Creative Director Bianca Guimaraes
- Executive Creative Director Kevin Mulroy
- Associate Creative Director Eleanor Rask
- Executive Producer Javier Alejandro
- Associate Creative Director Trevor Joplin
- Designer Sabrina Saccente
- DP Daniel Fernandez Abello
- Production Designer Anna Colomer
- Senior Producer Hannah Kessler
- Senior Producer Coleman Sweeney
- Executive Vice President Production Will Dempster
- Executive Vice President Prouction Will Dempster
- Senior Producer Taylor Colbert
- Animation Joseph Ryan
Credits
powered by- Agency Mischief/Brooklyn
- Production Company Biscuit Filmworks/USA
- Director Los Perez
- Managing Director Shawn Lacy
- Executive Producer Andrew Travelstead
- Production Manager Zoe Travica
- Service Company Grayskull
- Executive Producer Daniel Monedero
- Executive Producer Jesus Alamo
- VFX The Action Unit
- VFX Supervisor Juan Carlos Davila
- Editorial Rock Paper Scissors
- Editor Jamie Foord
- Executive Producer Justin Kumpata
- Managing Director Eve Kornblum
- Assistant Editor Austin Valenti
- VFX Parliament VFX
- Color Royal Muster
- Colorist Julia Rossetti
- Executive Producer Thatcher Peterson
- Music Banjo Soundscapes
- Composer Ivan Llopis
- Music Producer Ivan Llopis
- Record & Mix Grayson Music
- Audio Director Mark Domitric
- Audio Executive Producer Kelly McCluskey
- Sound Engineer Vlad Nikolic
- Sound Designer Ben Swarbrick
- Music Supervisor Rich Hamilton
- Chief Creative Officer Greg Hahn
- Executive Creative Director Bianca Guimaraes
- Executive Creative Director Kevin Mulroy
- Associate Creative Director Eleanor Rask
- Executive Producer Javier Alejandro
- Associate Creative Director Trevor Joplin
- Designer Sabrina Saccente
- DP Daniel Fernandez Abello
- Production Designer Anna Colomer
- Senior Producer Hannah Kessler
- Senior Producer Coleman Sweeney
- Executive Vice President Production Will Dempster
- Executive Vice President Prouction Will Dempster
- Senior Producer Taylor Colbert
- Animation Joseph Ryan
The explosive connection between lovers is expressed beautifully in this cracking spot for dating app Tinder from Biscuit directors Los Pérez.
Starring a couple that smooch so hard the world spins around them, Going All The Way sees curtains billow, furniture blast and gravity get defied in a poetic interpretation of desire.
With a lovely concept from agency Mischief, the Los Pérez duo utilise all of the tricks in their expansive skillset, creating a visual flourish that's as charming as it is captivatingly carnal.
The hero film is accompanied by three shorter spots that showcase familiar dating tropes with some nifty edits.
"Tinder's challenge to us was bigger than a change of brand perception—it was a change of dating perception," says Bianca Guimaraes, ECD and Partner at Mischief. "For more than ten years Tinder has made it easy and fun for members to meet up, yet along the way, some people have grown cynical about online dating. Today, there’s a new generation of people who aren’t jaded by dating, nor do they define dating the same way.
"The opportunity for Tinder is to communicate the infinite possibilities that exist on Tinder that lead to a one-time vibe or a long-term relationship. We were inspired by how a match can launch into any one of those outcomes."
"We were inspired by the new generation and how uniquely they look at themselves and their dating lives,” adds Melissa Hobley, Tinder Global Chief Marketing Officer.
“Defined as a one-night-stand ten years ago, only 25% of young daters believe a hookup is defined in the same way today. Tinder doesn't tell you who or how to date, and offers so many different possibilities! We welcome all types of people and relationships whether they last for a few messages exchanged on the app, a day, a night, or a lifetime."