Land Rover launches new campaign with Spark44
Spark44 demonstrates the power behind the Land Rover Defender putting it through various challenges.
The new Land Rover Defender, a vehicle with the capability to cover all four corners of the earth, has arrived.
The Shape of Things to Come is a series of symbolic films created by agency Spark44 to mark the occasion.
The idea was to inherently link Defender’s unique iconic shape with the most challenging outdoor conditions and places, and to show its world-beating capability as we did so.
After the Defender drives through some incredibly testing environments, it is revealed that the terrain it has just conquered is in the shape of the vehicle itself.
These epic terrains include far-flung deserts, frozen mountains and stormy coastlines. The ultimate locations for the ultimate off-road vehicle.
Lee Aldridge, Creative Director says, "The Shape of Things to Come launch campaign takes the all-conquering New Defender back to its spiritual home in a truly striking way."
Credits
View on- Agency Spark44/London
- Production Company In-House at Agency
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Unlock full credits and more with a shots membership
Credits
View on- Agency Spark44/London
- Production Company In-House at Agency
- Post Production MPC/London
- Chief Creative Officer Brian Fraser
- Creative Director Lee Aldridge
- Creative Jamie Woodington
- Sound Designer James Saunders
- Editor Dan Good
- Music James Saunders
- Director of Production Savana Jones-Middleton
Explore full credits, grab hi-res stills and more on shots Vault

Credits
powered by- Agency Spark44/London
- Production Company In-House at Agency
- Post Production MPC/London
- Chief Creative Officer Brian Fraser
- Creative Director Lee Aldridge
- Creative Jamie Woodington
- Sound Designer James Saunders
- Editor Dan Good
- Music James Saunders
- Director of Production Savana Jones-Middleton
Credits
View on- Agency Spark44/London
- Production Company In-House at Agency
-
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Spark44/London
- Production Company In-House at Agency
- Director of Production Savana Jones-Middleton
- Post Production MPC/London
- Sound Designer James Saunders
- Editor Dan Good
- Music James Saunders
- Chief Creative Officer Brian Fraser
- Creative Jamie Woodington
- Creative Director Lee Aldridge
Explore full credits, grab hi-res stills and more on shots Vault

Credits
powered by- Agency Spark44/London
- Production Company In-House at Agency
- Director of Production Savana Jones-Middleton
- Post Production MPC/London
- Sound Designer James Saunders
- Editor Dan Good
- Music James Saunders
- Chief Creative Officer Brian Fraser
- Creative Jamie Woodington
- Creative Director Lee Aldridge
Credits
View on- Agency Spark44/London
- Production Company In-House at Agency
-
-
-
Unlock full credits and more with a shots membership
Credits
View on- Agency Spark44/London
- Production Company In-House at Agency
- Post Production MPC/London
- Chief Creative Officer Brian Fraser
- Creative Director Lee Aldridge
- Creative Jamie Woodington
- Sound Designer James Saunders
- Editor Dan Good
- Music James Saunders
- Director of Production Savana Jones-Middleton
Explore full credits, grab hi-res stills and more on shots Vault

Credits
powered by- Agency Spark44/London
- Production Company In-House at Agency
- Post Production MPC/London
- Chief Creative Officer Brian Fraser
- Creative Director Lee Aldridge
- Creative Jamie Woodington
- Sound Designer James Saunders
- Editor Dan Good
- Music James Saunders
- Director of Production Savana Jones-Middleton