KFC's moment of surrender
Impatient drivers, stealthy flatmates and clock-watching hosts feature in this new campaign for KFC which highlights the allure of southern fried chicken.
Credits
powered by- Agency Ogilvy/Johannesburg
- Production Company Patriot Films
- Director Sam Coleman
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Credits
powered by- Agency Ogilvy/Johannesburg
- Production Company Patriot Films
- Director Sam Coleman
- Editing/Post Production Priest Post Production
- Color Refinery Post Production/South Africa
- Sound Sterling Sound South Africa
- Executive Producer Zayd Halim
- Senior Producer Tess Tambourlas
- DP Pierre De Villiers
- Art Director Keenan McAdam
- Editor Matthew Swanepoel
- Online Nathan Anderson
- Colorist Kyle Stroebel
- Music Licensing Marc Algranti
- Audio Mixer Lorens Persson
- Art Director Naledi Manama
- Chief Creative Officer Kabelo Moshapalo
- Creative Director Chantelle Dos Santos
- Creative Partner Safaraaz Sindhi
- Executive Creative Director Peter Little
- Senior Art Director Rob Hart
- Senior Copywriter Abas Rashid
- Senior Producer Tsakane Mogale
Credits
powered by- Agency Ogilvy/Johannesburg
- Production Company Patriot Films
- Director Sam Coleman
- Editing/Post Production Priest Post Production
- Color Refinery Post Production/South Africa
- Sound Sterling Sound South Africa
- Executive Producer Zayd Halim
- Senior Producer Tess Tambourlas
- DP Pierre De Villiers
- Art Director Keenan McAdam
- Editor Matthew Swanepoel
- Online Nathan Anderson
- Colorist Kyle Stroebel
- Music Licensing Marc Algranti
- Audio Mixer Lorens Persson
- Art Director Naledi Manama
- Chief Creative Officer Kabelo Moshapalo
- Creative Director Chantelle Dos Santos
- Creative Partner Safaraaz Sindhi
- Executive Creative Director Peter Little
- Senior Art Director Rob Hart
- Senior Copywriter Abas Rashid
- Senior Producer Tsakane Mogale
Director Sam Coleman’s new campaign is a tantalisingly dark and moody series of film which portray that moment when we give into our deepest desires, in this case the lust for KFC.
Shot through Patriot Films for KFC and Ogilvy Johannesburg, the four spots feature no dialogue and are largely free of editing.
The campaign explores the journey from the first moment of seduction to complete surrender and, in the red glow of the famous Colonel, the witchy atmosphere is underscored by a rendition of Nina Simone’s I Put a Spell on You.