Katy Perry builds a following for The LEGO Group
In the toy brand's festive offering, Traktor directs a delightful hodge-podge vehicle that gets help from some familiar faces.
Credits
powered by- Agency LEGO Agency/Billund
- Production Company Stink/France
- Director Traktor
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Credits
powered by- Agency LEGO Agency/Billund
- Production Company Stink/France
- Director Traktor
- Production Service Icon Films/Bulgaria
- Editorial Final Cut/London
- Sound Designer Machine
- Colorist Company 3/London
- Post Produciton The Mill/London
- Senior Vice President Nicole Taylor
- Global Creative Lead Lucas Reynoso Vizcaino
- Global Creative Team Julie Koch
- Global Creative Team Gonzalo Torres Arce
- Global Creative Team Martin Rathschau Bekkersgaard Nielsen
- Head of Production Charlie Cooper Henniker
- Senior Lead Producer Uffe Bryld
- Producer Elaine Lee
- Senior Film Production Manager Mette Soegaard Lorenzen
- Post Production Manager Lene Williams
- Producer Traktor
- Executive Producer Helene Segol
- EP Icon Emil Rangelov
- Producer Millen Nickolov
- Producer Gergana Kuzmova
- Production Manager Galabena Botova
- Production Designer Marketa Korinkova
- Art Director Eva Ventova
- 1st Assistant Director Ben Gill
- Editor Amanda James
- Editor Leah Burton
- Asst Editor Josh Chadwick
- Edit Producer Nikki Porter
- Sound Designer Alex Bingham
- Music Composer Brice Cagan
- Composer Alex Bingham
- Sound & Music Producer Ghazal Zargar Elahi
- Sound & Music Producer Rebecca Boswell
- Sound & Music Producer Amber Clayton
- Music Katy Perry
- Talent Katy Perry
- Colorist Jean-Clement Soret
- Colorist Matthieu Toullet
- Color Producer Ellora Soret
- Executive Producer Chris Allen
- VFX Producer Solomon Tiigah
- Global Brand and Markets Partner Julie Regis Goitschel
- Sr. Global Communication Partner Simran Khaira
- Global Project Manager Malene Kallestrup Stentebjerg
- Global Project Manager Roman Melo
- Global Project Manager Preben Gregers Jespersen
- DP Sophie Winqvist Loggins
- Sound Designer Chas Langston
- Color Producer Kerri Aungle
Credits
powered by- Agency LEGO Agency/Billund
- Production Company Stink/France
- Director Traktor
- Production Service Icon Films/Bulgaria
- Editorial Final Cut/London
- Sound Designer Machine
- Colorist Company 3/London
- Post Produciton The Mill/London
- Senior Vice President Nicole Taylor
- Global Creative Lead Lucas Reynoso Vizcaino
- Global Creative Team Julie Koch
- Global Creative Team Gonzalo Torres Arce
- Global Creative Team Martin Rathschau Bekkersgaard Nielsen
- Head of Production Charlie Cooper Henniker
- Senior Lead Producer Uffe Bryld
- Producer Elaine Lee
- Senior Film Production Manager Mette Soegaard Lorenzen
- Post Production Manager Lene Williams
- Producer Traktor
- Executive Producer Helene Segol
- EP Icon Emil Rangelov
- Producer Millen Nickolov
- Producer Gergana Kuzmova
- Production Manager Galabena Botova
- Production Designer Marketa Korinkova
- Art Director Eva Ventova
- 1st Assistant Director Ben Gill
- Editor Amanda James
- Editor Leah Burton
- Asst Editor Josh Chadwick
- Edit Producer Nikki Porter
- Sound Designer Alex Bingham
- Music Composer Brice Cagan
- Composer Alex Bingham
- Sound & Music Producer Ghazal Zargar Elahi
- Sound & Music Producer Rebecca Boswell
- Sound & Music Producer Amber Clayton
- Music Katy Perry
- Talent Katy Perry
- Colorist Jean-Clement Soret
- Colorist Matthieu Toullet
- Color Producer Ellora Soret
- Executive Producer Chris Allen
- VFX Producer Solomon Tiigah
- Global Brand and Markets Partner Julie Regis Goitschel
- Sr. Global Communication Partner Simran Khaira
- Global Project Manager Malene Kallestrup Stentebjerg
- Global Project Manager Roman Melo
- Global Project Manager Preben Gregers Jespersen
- DP Sophie Winqvist Loggins
- Sound Designer Chas Langston
- Color Producer Kerri Aungle
Is Christmas really Christmas unless there's a LEGO kit under the tree?
Eschewing the traditional festive feel for a more general celebratory vibe, The LEGO Group throw focus at the endless possibilities of the toy with a film that encompasses X-Wings, giant giraffes, Marvel heroes and Katy Perry (in the most outstanding, brick-themed outfit).
Directed with colourful flair by Traktor through Stink Paris, this fun ad pops and shines like its Firework soundtrack.