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Just Eat Takeaway.com – Grandpa

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Developed in partnership with VCCP, this clever and emotionally led new brand platform for Just Eat gives the food delivery app a more meaningful role in people’s lives, celebrating how ordering food allows us to spend more time in the moments we enjoy. 

At the heart of the campaign, titled Stay Just Where You Are, are eight films directed by Michael Spiccia through MJZ. Each explores a different emotion and experience in life that people don't want to leave, from a tender scene of a grandad bonding with his grandchild for the first time to a group of friends locked in trying to secure festival tickets. 

Chris Birch and Jonathan Parker, Chief Creative Officers at VCCP comments: “Stay Just Where You Are is one of those lovely, winged unicorns that drops out of the sky every now and again in a pitch process and you're just happy to jump on its back. Charming, true, simple, massive and capable of the tiniest nuance. It's got the chops to make you laugh, cry and hungry all at the same time and it's been a bloody pleasure coaxing it together with Just Eat who've been equally dreamy."

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