Ian Pons Jewell books nightmare fuel

The disjointed narrative and twisted reality of dreams make even the happiest visit to slumberland something of a surreal experience, so when viewed through the wicked eye of Ian Pons Jewell, a simple doze can turn to dread.

Conjuring a vision for a hapless entrepreneur, Dogs sees the business owner's worries about accounting turn into curious canines; each determined to bury some paperwork.

Filled with imaginative flourishes the ProdCo director is famous for, including the incredibly detailed costuming of the pooches that sent this writer back to his childhood fear of Return To Oz's 'wheelers', this cracking concept from W+K London is going to live in our brains come bedtime...