Husbands – Manhorse

powered by Source

Unlock full credits and more with a Source + shots membership.

Credits powered by Source

It's our animation special month so this new promo from Husbands ticks all the right boxes as it revels in a classic technique called scanimation.

Directed by LAMAR+NIK the music video, for the track Manhorse, employs the analog approach that dates all the way back to the 1890s.

To make the base image for the scanimations, several frames of video were combined into one interlaced image which was then printed on card stock. A transparent bar mask was printed next, placed on top of the interlaced image and moved back and forth to create the illusion of movement. 

Sometimes the old ways are the best ways.